Cloud Economics
The Cloud Isn't Inevitable. The Economics Are.
For a decade, the cloud industry sold a simple story: move everything to the cloud, and you'll be faster, cheaper, and more agile. That story had a kernel of truth—and a lot of marketing. This eight-part series digs into the real math behind cloud decisions—the labor multipliers nobody calculates, the egress fees that trap you, the repatriation case studies that challenge the narrative, and the hybrid strategies that actually work. It's not cloud is bad. It's cloud isn't universal. And the sooner your CFO realizes it, the better your margins will look.
The Great Cloud Reckoning: Why Your CFO Is Suddenly Asking Questions
“Cloud reckoning” might sound apocalyptic. It’s not. It’s just maturity. The cloud industry is past the hype phase. Now it’s time for an honest assessment.
Kyle Geisler
TCO: The Three Letters That Will Make or Break Your Cloud Strategy
Your cloud provider’s pricing calculator is like a weather forecast for next month. Technically possible. Practically useless. But here’s the bigger problem: even if the calculator worked, you’re probably using it wrong. You’re comparing monthly cloud bills to something from your accounting department that isn’t actually comparable. You’re looking at
Kyle Geisler